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Great viral video

In case you've been living a cave and haven't seen the 'Awareness Test' TV ad/viral video, here it is.
http://www.youtube.com/watch?v=Ahg6qcgoay4&eurl=http://www.dothetest.co.uk/

The message is: 'it's easy to miss something you're not looking for'
Check it out.
It's a great analogy for the problem with keyword search that:
you might miss (not find)... Read More
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Browse video with knowledge trees

For a touch of inspiration, watch this 30 second video……….
http://youtube.com/watch?v=ewjzlI6hrf8

Now, through what context might you see it?

1. Philosophy

> Carpe Diem?


2. Advertising

> Television?


3. Animation

> Advertising?


4. Entertainment

> TV program

> interruption?


You can imagine how these different ‘parent and child’ terms might sit in a... Read More
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Contextual tags and browsing video

The different contexts through which we see the world can be fascinating and profound. Think: Saddam Hussein as cosy ally (1983) vs Saddam Hussein as an axis of evil (2003).

And different contexts present a huge challenge when it comes to searching video: if a picture paints a thousand words, and video clocks up 24 pictures a second, we’re talkin’... Read More
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Are 'selling' and social media incompatible?
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